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The Luxury Economy and Intellectual Property: Critical Reflections

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 | #2783287 in Books |  2015-09-23 | Original language:English | PDF # 1 |  6.40 x1.00 x9.20l,.0 | File type: PDF | 368 pages

|| ||"It is certainly a worthwhile addition to any library collection because it provides a how-to guide to any erstwhile defense counsel when faced with overzealous luxury brand plaintiffs seeking to enforce their brands." - John A. Tessensohn, E

Intellectual property law plays a pivotal role in ensuring that luxury goods companies can recoup their investments in the creation and dissemination of their copyrighted works, trademarked logos, and patented designs. In 2011, global sales for luxury goods reached about $250 billion, and consumers in East and Southeast Asia accounted for more than 50 percent of that figure. The rapid expansion of the market has prompted some retailers to wield intellectual property agai...

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